‘Eating Up the West Coast’ from Cookbook Author Brigit Binns and the Editors of Sunset Magazine

We, at Pro Media, are thrilled to be working with collaborative client, Sunset Magazine, to introduce Eating Up the West Coast, a roadmap to the best dining and recipes from California to Washington. Sunset Magazine editors have joined forces with cookbook author and blogger, Brigit Binns, to present the ultimate culinary road trip. Eating Up the West Coast documents Brigit’s adventures (along with her dog, Stella) through Southern and Northern California, Oregon, and Washington and over 75 of the best West Coast eateries.

Lemon Tart At Casino Bar & Grill Photo courtesy of Sunset Magazine/Eating Up the West Coast

Lemon Tart At Casino Bar & Grill
Photo courtesy of Sunset Magazine/Eating Up the West Coast

Readers will discover hidden gems to grandiose establishments along with over 130 original restaurant recipes and 200 full color photos. Throughout the book’s four chapters (Southern California, Northern California, Oregon, and Washington), each section features unique coastal beauty, local hiking trails, National Parks, inns, and more, making Eating Up the West Coast a perfect guide for the traveling foodie.

Tri-Tip Sandwich At Sebastian's  Photo courtesy of Sunset Magazine/Eating Up the West Coast

Tri-Tip Sandwich At Sebastian’s
Photo courtesy of Sunset Magazine/Eating Up the West Coast

Brigit Binns is a cookbook author, food blogger, culinary instructor and has authored and co-authored more than 28 cookbooks, and continues to contribute to many more. Her passion for food and the outdoors has led her to work with such culinary stars as Ryan Farr, Michael Psilakis, and Joachim Splichal as well as to create her personal blog, Road Foodie, which has been named by the Huffington Post as one of the “best food and drink websites.”

Zucchini-Feta Cakes At Deetjen's Big Sur Inn Photo courtesy of Sunset Magazine/Eating Up the West Coast

Zucchini-Feta Cakes At Deetjen’s Big Sur Inn
Photo courtesy of Sunset Magazine/Eating Up the West Coas

 Eating Up the West Coast was released on April 28 and is available for $22.95 wherever books are sold.

High Style at the Legion of Honor

Photo courtesy of The Metropolitan Museum of Art

Photo courtesy of The Metropolitan Museum of Art

We at Pro Media are thrilled to announce our collaboration with the Fine Arts Museum of San Francisco’s Legion of Honor in preparation for the masterful costume exhibit: High Style.

The exhibit will display dress from the era of 1910 to 1980 and include pieces by some of the 20th century’s most important American and European fashion designers, including the “father of couture” and British designer, Charles James. James’ limited collection, which makes up about 1/3 of the High Style exhibit, was recently displayed at the Brooklyn Museum Costume Collection at The Metropolitan Museum of Art. This is the first time this collection has been shown on the West Coast.

With an emphasis on French couture, this is arguably the “greatest repository of American fashion design” according to the Director of the Fine Arts Museums of San Francisco, Colin B. Bailey.

High Style will present 65 mannequins dressed in an array of garments and 35 accessories such as shoes and hats. The display will include the works of Christian Dior, Jeanne Lanvin, Madeleine Vionnet, and Elsa Shiaparelli as well as the works of female American designers in the 1930s through the 1950’s such as Bonnie Cashin, Elizabeth Hawes, and Claire McCardell.

The most highly anticipated piece (pictured above) is Charles James’ “Four-Leaf Clover” dress meticulously designed in 1953. This gown was crafted with Ducchesse satin, lace, and silk shantung and is property of the The Metropolitan Museum of Art, Brooklyn Museum Costume Collection, 2009.

The display will be open to the public from March 14 to June 19 at the Fine Arts Museum of San Francisco’s Legion of Honor.

Cheat Meal(s) Cheat Sheet

It is officially winter in San Francisco. Okay, so it’s not anywhere near the breathtakingly frigid temperatures of most of the rest of the world, but hey, we Californians are fragile beings. That said, it’s time to wrap ourselves in more layers. What is the benefit of this (beyond warming your toesies)? Being able to get a little plump underneath all your sweaters, of course! Here are 10 glutinous comfort foods to indulge in to get you through winter (and keep your gym in business…in a few months):

1. 398 Restaurant & Bar

What to order: Chocolate fondant

Photo courtesy of Kelly Puleio

Photo courtesy of Kelly Puleio

2. Fat Angel

What to order: Mac n’ Cheese

gruyère, cheddar, parmigiano-reggiano, cayenne

Photo courtesy of sassysanfrancisco.wordpress.com

Photo courtesy of sassysanfrancisco.wordpress.com

3. Ferry Plaza Seafood

What to order: Clam chowder

Photo courtesy of www.chefsfeed.com

Photo courtesy of www.chefsfeed.com

4. Flour + Water

What to order: Parsnip Caramelle with brown butter, toasted walnut &

fried black pepper

Photo courtesy yelp.com

Photo courtesy of yelp.com (agnolotti dal plin pictured)

5. Foreign Cinema

What to order: Umm….everything.

Photo courtesy of us.topbrunch.com

Photo courtesy of us.topbrunch.com

6. Marengo

What to order: Chicken ‘n Waffle Slider

Field to Family Farms Fried Chicken Breast

Bourbon, Maple & Bacon Infused Waffle

Honey Butter & Maple Syrup

Photo courtesy www.foodspotting.com

Photo courtesy of www.foodspotting.com

7. Nopalito

What to order: Quesadilla Roja con Chicharrón

Mulato chile-corn tortilla, crispy pork belly, salsa cascabel,

jack cheese, queso fresco, onion and cilantro

Photo courtesy of www.chefsfeed.com

Photo courtesy of www.chefsfeed.com

8. Original Joe’s

What to order: Spaghetti carbonara

Photo courtesy of www.pinterest.com

Photo courtesy of www.pinterest.com

9. The Corner Store

What to order: the burger

Niman Ranch chuck, aged cheddar, bacon jam, pickled red onion, bread & butter pickle, green aioli, pain de mie bun & French fries

Photo courtesy of www.sfgate.com

Photo courtesy of www.sfgate.com

10. The Kitchen Story

What to order: Mascarpone Stuffed Deep Fried French Toast

Photo courtesy of sfeatsinsf.wordpress.com

Photo courtesy of sfeatsinsf.wordpress.com

Bon appetit!

What We’re Craving: Ziryab

Photo courtesy of ziryabgrill.com

Photo courtesy of ziryabgrill.com

There is a place you need to try: it’s called Ziryab and it’s located in the totally charming Alamo Square/NOPA neighborhood. Not only do they serve killer cocktails, such as the Ziryab Manhattan, created with house-made date infused Dickel Rye (pictured below), and a plethora of house-made Ginger Beer drinks, the newly designed menu (offered daily until 1 a.m. – yep, that’s right 1 a.m.!) is totally worth the trip. If you are already in the neighborhood, even better!

Photo courtesy of hoodline.com

Photo courtesy of hoodline.com

Photo courtesy of Ziryab Facebook

Photo courtesy of Ziryab Facebook

Head Chef Khalid El Mourabit creates mouthwatering Mediterranean-Moroccan (Med-Moroccan) dishes as in the very popular and unique Pastilla, a Moroccan chicken with almonds, and Sharmola, grilled pine nut, Lamb meatballs, all of which are excellent sharing plates. Ziryab also offers a wide variety of entrees, such as the grass-fed burger or marinated chicken skewers with green garlic and roasted potatoes.

Photo courtesy of ziryabgrill.com

Photo courtesy of ziryabgrill.com

If you’re a “gluten-free-er,” Ziryab is also just the place for you. About 80% of the menu is gluten-free without any modifications. So dig in!

 Beyond the incredible food and drink menus, Ziryab is a great place to go to watch sports with multiple televisions inside and outside on their ten-seater patio.

 Lastly, there are many options for bites on a budget. There is a double-dose of Happy Hour, served first Monday through Friday from 5:00 p.m. to 6:30 p.m. and then again each night from 10:00 p.m. to close!

Klyde Café & Wine Bar Now Open in Union Sqaure

Courtesy of R&B Lab.

Courtesy of R&B Lab.

With countless restaurants in San Francisco, it may seem daunting to have to choose where to eat. Depending on location, opening and closing times, monetary stipulations, and more, it can be a difficult decision to make sometimes.

But fear not, as your prayers have been answered! Not only is the location ideal: Klyde Café & Wine Bar (now open) is located in the heart of Union Square. The restaurant is not only tasty, but undeniably accessible with a daily operation open from 6:30 a.m. until midnight, seven days a week. With fresh ingredients at affordable prices, Klyde Café & Wine Bar contributes a very special (and necessary) convenience and quality to Union Square, satisfying tourists and locals alike with traditional American cuisine.

 Although, Klyde Café & Wine Bar is not affiliated, owned, or operated by the Hotel G, the restaurant is housed just inside the Hotel’s G doors and is easily accessible on the street side of Geary. Close to all of the shopping, shows and more!

 The restaurant is led by Executive Chef and San Francisco native, Sam Fechheimer, who’s culinary experience includes The Delano Hotel Miami Beach, Florida, Michael Mina, il Canne Rosso and Locanda Osteria and Bar, among other international restaurant locations- pretty legit.

Courtesy of R&B Lab

Courtesy of R&B Lab

 Serving breakfast, lunch, and dinner (along with a daily happy hour), Klyde Café & Wine Bar is a must-visit.

 More details below.

Menus:

As Klyde Café & Wine Bar will remain open from morning until midnight seven days a week, each of the menus (breakfast, lunch and dinner) will offer a wide array of fresh, American classic dishes. Some of these offerings at this time may includeMoschietti Organic Coffee for breakfast along with a variety of egg dishes($8.00 – $15.00), a large selection of pancakes and waffles ($6.00 – $9.00)and a fresh selection of Viennoiseries with tartines, croissants, a ‘muffin of the day,’ and pain au chocolate, among others ($2.00-$5.00 each.) Lunch will feature items like The Complete (burger), 8 oz. sirloin patty, lettuce, tomato with bacon, egg, Brie cheese and special sauce on a grilled brioche bun ($15.00), and a Chopped Salad with romaine, chicken, avocado, smoked ham hock, tomatoes, cucumbers, in ranch dressing ($14.00) along with a large selection of sandwiches.Dinner will feature items like the Cheese Board (with 14 different cheeses to select from: $5.00-$14.00), a Cold Cuts Board (12 different cold cuts to select from: $6.00-$16.00), along with a selection of pastas ($15.00-$17.00) and other mains such as the Half Herb Roasted Chicken served with fries and salad ($19.00.) There will also be a selection of desserts offered for $6.00-$10.00.

Wine & Happy Hour Offerings:

 As one of Klyde’s best offerings, the wine list boasts over 60 wine labels from the USA and France, with 70% of this list priced between $30.00 and $65.00 a bottle. Wines by the glass will rotate regularly with 15 wines by the glass priced between $8.00 and $12.00 daily.

 Additionally, Klyde Café & Wine Bar will offer a daily happy hour from 3:00 p.m. to 7:00 p.m., at which time, selected house bottles of wine will be available for $25.00 from their selection of over 60 bottles.

Where:

 Klyde Café & Wine Bar

386 Geary Street

San Francisco, CA 94102

Phone: (415) 654 5061

A must visit if you are in the Union Square area. Come visit us soon!

For Adults Only

Let’s face it: growing up totally blows. You eat your grayish unsweetened oatmeal (because it’s good for you), squeeze yourself into some terribly-uncomfortable fashion statement of an outfit, strap yourself into some sort of vehicle to ride an hour before barricading yourself behind a little desk to type on your computer all day long. You talk to idiots who constantly need something from you (and it’s ALWAYS urgent), rely on someone who relies on someone else who relies on someone else to get you some information for the jerk who urgently needs it, and you only have two weeks of vacation time. Okay, so maybe only a fraction of that is true for you. Bottom line: you have to pay bills, you can’t scream and kick things over when something doesn’t go your way, gravity has taken quite a toll on your body parts, and the laundry is not going to fold itself. Growing up totally blows. However, all hope is not lost. Here are a few activities to partake in to save you from yourself.

 1. Beer and Arcade Games at Brewcade™

The brother and sister duo behind Blackbird Bar, Shawn and Tiffny Vergara, have struck again, soon to be opening Brewcade™ in November. There are no surprises; Brewcade™ will mesh 25+ beers on tap with vintage arcade games. Brewcade™ will also feature a “Munchies Bar” stocked with caramel corn, beef jerky and things of the like. More details soon to be announced.

Photo courtesy of www.arcade-museum.com

Photo courtesy of www.arcade-museum.com

 2. Corporate Scavenger Hunts (Yes, this exists…)

CLASH, or California League of Adult Scavenger Hunters, will plan a scavenger hunt for your colleagues (or any group of people, really) from 15 to 2,500 participants at $100.00 per person.  You are separated into teams of 5-8 players and instructed to the meeting place (whatever agreed upon venue it may be – bars are highly recommended). The day is divided into three portions: organization of teams and explanation of rules, scavenger hunt with 8 checkpoints, 30 clues, and photos where teams are allotted points, and the final scoring, funny photo slideshow, and awards. Sounds like the best day EVER.

Photo courtesy of www.yelp.com

Photo courtesy of www.yelp.com

 

3. Alcoholic Beverages at The Ice Cream Bar

Pop on over to Cole Valley and get your hands on a delicious beverage from the Ice Cream Bar, a 1930’s style ice cream bar with a full mouthwatering food menu. The best part: alcoholic beverages. From the Dublin Honey (Guinness, caramelized honey ice cream, Valrhona chocolate syrup, a float of Graham’s 10 year old tawny port) to the Sunday Morning (Seasonal fruit sorbet, Mumm Napa Brut Prestige sparkling wine), this place will make you feel like a kid all over again. The Ice Cream Bar creates unique ice cream flavors (change seasonally) in-house, but also offer, sodas and savory items made from locally sourced organic dairy and produce.

Photo courtesy of foursquare.com

Photo courtesy of foursquare.com

Good luck clinging to your childhood. See you in Never Never Land!

Photo courtesy of rap.genius.com

Photo courtesy of rap.genius.com

 

Ferry Plaza Seafood Now Open & Other Great Oyster Joints

As indulging in a crisp glass of white wine and local oysters on the half shell is a vital right and pastime of San Franciscans, it is imperative that we take advantage while we can. As some of you may know, Drakes Bay Oyster Co., a major supplier of fresh oysters for the Bay Area, have been subjected to 19 months of legal fights, as the Department of the Interior refuses to renew the oyster company’s lease. That said, there’s no time like the present to enjoy fresh, raw oysters at a few of our favorite spots that you may have not heard of. These San Francisco gems may fly under the radar, but should most certainly not be missed.

FPS.LOGO

Ferry Plaza Seafood

We are proud to announce the opening of our latest client, Ferry Plaza Seafood in North Beach. Having relocated from the Ferry Building to the lovely area of North Beach with a view of Washington Square Park, Ferry Plaza Seafood fills a void, offering a contemporary, seafood-centric dining destination to locals to the neighborhood. With an entirely new menu, staff, and design, this restaurant provides simplistic, yet flavorful dishes created by Executive Chef and general manager, Joey Ng. Ferry Plaza Seafood held its official grand opening on Monday, July 28, 2014. Currently offering six raw oyster varieties:

Photo courtesy of Kristian Melom

Photo courtesy of Kristian Melom

Oyster Shooter – quail egg, uni, ponzu granita

 Kusshi – British Columbia

 Baynes Sound  – British Columbia

 Rock Point – Washington

 Lil Skookum – Washington

 South Bay  – California

 Malpeque – Prince Edward Island

We are thrilled to be working with such a creative, hardworking, and skilled team who provide delightful offerings!

Hours:

Monday – Thursday 5:30pm – 10:00pm

Friday – Saturday 5:30pm – 11:00pm

Zuni Café

With menus that change daily and are inspired by French and Italian cuisines, Zuni Café offers a large selection of delicious oysters and is another “not to miss” oyster spot. Serving a slew of oysters under the following four categories (Pacific, Japanese, Eastern, and tiny Pacific), the menu provides meticulous detail of origin and market price. Zuni Café offers impeccably selected oyster wines to pair with your meal. Even the sourdough bread and butter is delectable.

Photo courtesy of www.bonappetit.com

Photo courtesy of www.bonappetit.com

E & O Asian Kitchen

The modern Asian restaurant in the heart of Union Square offers the dynamic, flavorful creations of Executive Chef Sharon Nahm and you might not know that this too is a great oyster spot! With three floors, a lounge, and a convenient parking garage (yes, great garages do exist…Sutter-Stockton garage), guests are able to enjoy rich, imaginative dishes, late night bites and innovative cocktails. The best part…the $1 oyster (local varieties) happy hour from 3 p.m. to 6 p.m. Monday through Saturday.

Photo courtesy of www.foodspotting.com

Photo courtesy of www.foodspotting.com

 We will certainly be slurping many oysters down for the remainder of the summer and hope you do too!

Fashion Technology, The Happy Ending

Once upon a time in a city by the bay, fashion and technology were two very different beasts, each moving rapidly in opposite directions. But fate had a different plan (as fate often does) and after many years passed, fashion and tech saw each other in a very different light (technology had tried on some contacts and fashion went to an investment seminar).

Photo courtesy of www.businessoffashion.com

Photo courtesy of www.businessoffashion.com

The fashionista and the digital geek have come together and the verdict is…they had a very nice time.

Fairytales aside, fashion technology is transforming our lives. Based on Lorraine Sanders’ “The 20 fash-tech companies that will change the way you shop”, here are five examples of how…

 

Le Tote

Must you wear the latest trends in jewelry, but can’t afford to spend hundreds of dollars? We hear you! Le Tote sends you gorgeous, contemporary jewelry boxes with either three pieces for $19/month or five pieces for $49/month. Wear as long as you’d like and then return for a new box. Get unlimited totes each month with free 2-day shipping. Can’t part with a piece? It’s available to buy!

Photo courtesy of www.pose.com

Photo courtesy of www.pose.com

 

Pinterest

This San Francisco company has made a huge splash. From fashion to…practically anything else, consumers have the ability to integrate into different communities, sharing and discovering many aspects of life through walls of images. Explore the most popular fashion trends, designers, and labels on www.pinterest.com for yourself. But don’t stop there. Create your own profile with Pins, unique to all things you love.

 

Photo courtesy of www.article-3.com

Photo courtesy of www.article-3.com

Trymbl

Discover toxin-free beauty products on Trymbl. This online beauty store allows you to “try before you buy”, allowing for customers to test products for up to 15 days before returning or purchasing. The idea behind Trymbl is that make up is expensive and if you’re going to spend that hefty sum, it’s important for you to love the product.

Photo courtesy of www.pinterest.com

Photo courtesy of www.pinterest.com

Bag Borrow or Steal

Rent luxury accessories for one month at a time with the option to renew. Brand new accessories are professionally cleaned after each “borrow” and shipped to you free of charge. You also have the option to buy or sell your high-end handbags.

 

Photo courtesy of www.bagborroworsteal.com

Photo courtesy of www.bagborroworsteal.com

Rent the Runway

Similar to the above, Rent the Runway allows you to rent the highest quality designer fashion apparel for a fraction of the retail price. After your special occasion, simply return the item and repeat. From accessories to summer trends to black tie, choose “current season” fashion from over 95 designers. The Narciso Rodriguez Razor Sharp gown (shown below) retails for  $3,295.00 and can be rented for $70.00.

Photo courtesy of www.renttherunway.com

And fashion and Technology lives happily ever after.

SF Chronicle: Food and…Home?

Photo courtesy of www.eater.com

Photo courtesy of www.eater.com

You may have noticed something a little different about the San Francisco Chronicle this past Sunday, July 29th. The award-winning Food + Wine Section is no longer, but although this may seem catastrophic as it appears the lost generation of SF foodies will have nowhere to turn for reviews, recipes, and pairings, fear not! This redesign, merging Food + Home, may actually be just what we need. After all, a little change here and there is a good thing.

Photo courtesy of sfcsubserv.tumblr.com

Photo courtesy of sfcsubserv.tumblr.com

As the reformat launched on Sunday, July 29th, we’ve only had one issue to judge, but in our opinion, it’s working. Unifying home, garden and culture with food and wine makes for an interesting life-stylish read, exploring more of the cultural aspects and intersections between food and wine and other topics, giving birth to food technology, for example, among others. Additionally, many fewer recipes will be featured; however, with so much access to recipes online, I think we’ll survive. And for those of us FREAKING OUT, take a deep breath and understand that this sub-section is about 70% food and wine and 30% home and garden. Also, Michael Bauer will continue to write weekly restaurant reviews and Jon Bonne will continue to cover wine. Furthermore, the Top 100 Restaurants list will continue as well. So, until the Bargain Bites, Restaurants, Wine, or Recipes sections disappear (GOD FORBID), SF Chron, you’re doing just fine. Way to take the plunge.    

Let’s Get Gay: LBGT Pride Celebration, San Francisco

Photo courtesy of www.gaytravel.com

Photo courtesy of www.gaytravel.com

Get out your glitter and metallic skintight rainbow spandex; it’s the annual San Francisco Gay Pride celebration! Interested in finding something…colorful to do this weekend? Beginning Saturday, June 28th at 12:00 p.m., thousands will gather for the LGBT Pride Celebration, taking place at the heart of the San Francisco Civic Center Plaza. With countless musical performers, costumes, and of course a parade, the 2014 pride theme is “Color Our World With Pride.”

Based on the San Francisco Chronicle feature, “Are You A Pride Veteran or Virgin?” here are a few dressing tips for beginners from pride experts, Tony Bravo and Carolyne Zinko.

If you think wearing a funny hat or wig will make you stand out at the festival, think again. NOTHING…I repeat…nothing will make you stand out. Not even going completely and utterly stark naked. So gear up with all the goofy, fabulous fashionable (and unfashionable) attire you can find. And don’t forget a smile!

Photo courtesy of thedev.tv

Photo courtesy of thedev.tv

I know they’re freaking awesome, but do yourself a favor and put away though 6-inch stiletto, jeweled high heels. Trust me; you will want to kill yourself after an hour. Not only will people step on you (which they will), you will be walking a lot! If you absolutely must wear the hell-heels, bring a pair of flats to change into.

I know it’s tempting, but try to refrain from wearing rainbow everything. I mean, no one will really blame you, but the veterans will be wearing one or two tastefully selected rainbow pieces,

Go entirely nuts with the gltter, but just know that it won’t come off of you until Winter.

Summer in San Francisco is not usually warm enough for a tiny tutu-pasty combination, but by all means…freeze to death. If you feel like being smart, bring a sweater.

And that’s pretty much it. Get wild, make friends, have a blast, and don’t make the mistake of assuming anyone’s gender. We’ll see you there!

Photo courtesy of www.shutterstock.com

Photo courtesy of www.shutterstock.com