Last Tuesday evening, friend SFIndieFashion founder and Fashion+Technology writer for the San Francisco Chronicle, Lorraine Sanders, officially launched her new website Digital Style Digest and we at Pro Media were happy to lend our PR services!
On May 15 the generous Zappos SF team allowed us to take over their space downtown and host a crowd of 100+ fashion bloggers, lifestyle editors and technology start-up gurus. On hand were amazing bites from San Francisco’s own Kitchit featuring Chef Nicole Poirier (seriously, check her out for your next event. still craving the bruschetta!), candied treats and demos from the team at Threadflip, cocktails from Art In the Age and wine by Rock Wall Wine Company.
Other sponsors and companies in support included 7×7 magazine, DODO Case, Curator, Red Bubble, Trumer Pilsner, WedCoupon, Avital Beauty Salon, CODE Salon, Mariposa Allure and Good Vibrations. We’ve pulled out some of the best photos from the event below. In the meantime, head over to Digital Style Digest, follow it on twitter, like it on facebook to be up-to-date and in the know of all things fashion+tech.
We also want to thank our fab PR partner in crime, Lindsay Stevens for helping us put together such an amazing event.
Some of our favorite features/write-ups from the evening:
Launching the Digital Style Digest at Zappos in San Francisco (Pics!)- stylenik
Digital Style Digest Launch Event- RYAN CHUA UNLIMITED
Digital Style Digest Launch Party- pancakestacker
Digital Style Digest Launch at Zappos- voila
Lorraine Sanders with fashion designer and SFBAFN Founder, Joseph Domingo (photo courtesy Andrea Rowe Photography)
Fashion Bloggers Britt & Whit (photo courtesy Jennymay Villarete)
Photo booth fun! (photo courtesy Jennymay Villarete)
Fun candy display and guest offerings from sponsor Threadflip (photo courtesy Andrea Rowe Photography)
More stylish party-goers (photo courtesy Andrea Rowe Photography)
Cocktails provided by Art In the Age (AITA) (photo courtesy Andrea Rowe Photography)
Stella + Dot Stylist, Courtney Heinze showing off a silver skirt, Shian Simms, Fashion Blogger Rebecca of 35-inch inseam, and Fashion Blogger Meghan of Voilà! draped in blue (photo courtesy Jennymay Villarete)
Beautiful display from catering sponsor, Kitchit (both photos courtesy Andrea Rowe Photography)
Member from the Zappos SF team poses with shell bra (photo courtesy Jennymay Villarete)
One word to sum up the night…